Filed under: General
At TVLowCost, we love this picture, just for the fun!
It really makes us think about TVLowCost facing the big global “high cost” advertising networks.
When we did open our doors in 2004, all the industry said : “ridiculous”, “impossible”, “it will never work”… 3 years and a half after, everywhere, our TVLowCost agencies beat regularly the big players and attract their clients … no more willing to pay their outrageous tariffs!
So… apparently, there is a BIG NEED among advertisers to break the rules and the prices of TV advertising!
We do believe that there is room for two kind of ad’ agencies : the “low cost” and the “high cost” ones.
Advertisers it’s your choice!
Filed under: General
Many brands have had to significantly cut back advertising budgets to stay competitive. Many brands feel they can no longer afford TV. But now TVLowCost makes the power of TV available to all brands!
And remember that low cost does not mean low quality. It’s More for Less…
Filed under: General
TVLowCost is a success story: launched in 9 countries in 4 years with a
production of more that 350 spots for 80 clients.
TVLowCost began in France in 2004 and is now present in
Barcelona, Spain.
TVLowCost brings democracy to TV: our objective is to make TV available to all
Brands (independently of the size of the company …)
“If your Brand isn’t on TV … it doesn’t exist”. This phrase sums it up. Time and
time again, research points out this fact.
Recall from TV maintains levels of 56% in Europe, while Outdoor
runs a far off second with 19%.
TVLowCost is for “challenger” Brands, and …
· Brands that are new to TV
· Brands that would like to work with a new Agency
· Brands that used TV in the past
· Small Brands in big companies
· And of course, Brands/Companies that would like to communicate Low Cost, ….
Those with a Low Cost Attitude
